byStrata Ltd · bystrata.co.uk
Cookie Policy
Entity
byStrata Ltd · Co. No. 17138853
Applies to
bystrata.co.uk · bystrata.agency
Effective
7 April 2026
Contact
info@bystrata.co.uk
1 · What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the website to remember information about your visit — such as your preferences or how you navigated the site — and help improve your experience on your next visit.
This policy explains what cookies we use on bystrata.co.uk and bystrata.agency, why we use them, and how you can control them.
2 · Cookie Categories We Use
These cookies are essential for the website to function. They enable core features such as page navigation and access to secure areas. The website cannot function properly without them. No consent is required for strictly necessary cookies.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| __cfruid | Cloudflare | Security and performance — identifies trusted web traffic | Session |
| _vercel_no_cache | Vercel | Prevents browser caching during deployment updates | Session |
These cookies help us understand how visitors interact with our website — which pages are visited most, where visitors come from, and how long they spend on the site. All analytics data is aggregated and anonymised. We use this to improve website content and performance.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users; anonymised visitor tracking | 2 years |
| _ga_[ID] | Google Analytics | Maintains session state for GA4 | 2 years |
These cookies enable enhanced functionality such as remembering form preferences or enabling embedded tools like our discovery call booking widget. Disabling these may affect the functionality of certain features on the site.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| cal.com cookies | Cal.com | Manages session state for the embedded booking calendar | Session / 7 days |
3 · Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages. We do not control these cookies. The third parties listed below may set their own cookies when you interact with their services embedded on our site:
- –Google Analytics (Google LLC) — analytics and visitor behaviour tracking. Privacy policy at policies.google.com/privacy
- –Cal.com — discovery call booking widget. Privacy policy at cal.com/privacy
- –Vercel Inc. — website hosting and edge network. Privacy policy at vercel.com/legal/privacy-policy
We recommend reviewing the privacy policies of these third parties to understand how they use your data.
4 · Your Cookie Choices
When you first visit bystrata.co.uk, you will be shown a cookie consent banner. You can choose to accept or decline non-essential cookies. You can change your preferences at any time by:
- –Using our cookie preference centre — available via the "Cookie Settings" link in the website footer
- –Adjusting your browser settings — most browsers allow you to block or delete cookies. See your browser's help documentation for instructions: Chrome: Settings → Privacy and Security → Cookies and other site data. Firefox: Settings → Privacy & Security → Cookies and Site Data. Safari: Preferences → Privacy → Manage Website Data. Edge: Settings → Cookies and site permissions.
Please note that blocking strictly necessary cookies will affect the functionality of our website. Blocking analytics or functional cookies will not affect your ability to use core website features.
5 · Legal Basis for Cookie Processing
We process personal data via cookies in accordance with the UK GDPR and the Privacy and Electronic Communications Regulations (PECR):
- –Strictly necessary cookies — processed under our legitimate interests in operating a functioning website (no consent required under PECR)
- –Analytics and functional cookies — processed only where you have given your consent via our cookie banner (Article 6(1)(a) UK GDPR)
Where we process personal data via cookies, this is also governed by our Privacy Policy.
6 · Updates to This Policy
We may update this Cookie Policy as we add new features to our website, change third-party services, or in response to regulatory changes. The current version will always be available at bystrata.co.uk/cookies. We will notify you of material changes via the cookie consent mechanism on your next visit.
7 · Contact Us
If you have questions about our use of cookies, please contact us:
byStrata Ltd · Company Number 17138853
Registered in England and Wales
Email: info@bystrata.co.uk
Website: bystrata.co.uk
You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data rights have not been respected.